Invite Greg to Speak at Your Next Event
Greg Zakowicz has spoken at events around the world, focusing on delivering impactful, actionable presentations to marketers and business leaders. His unique style and touch of humor keeps the audience engaged from start to finish.
Speaking topics mostly center around ecommerce, email marketing, and consumer retail trends. A more complete list of topics can be found here.
Some of his previous speaking engagements below.
2024 ▼
June 2024
Psychology of Today's Consumers
March 2024
Shopify Masterclass Series: How To Create High-Converting Email & SMS Flows Guaranteed to Drive Results
February 2024
Moderator: Ask your questions—New Gmail & Yahoo! sender requirements
January 2024
Decoding The Secrets to WooCommerce Email Marketing
January 2024
Moderator: Ask your questions—New Gmail & Yahoo! sender requirements
2023 ▼
November 2023
Say bye to guesswork. Say hi to A/B testing.
October 2023 — Email Camp '23
Black(hole) Friday and beyond: Launch a winning holiday email marketing strategy
September 2023 — Omnisend Workshop
Email + SMS Marketing: Keys to BFCM Success
August 2023 — BFCM Superhero Series
WIn Big During BFCM with Automated Campaigns and Offers
August 2023 — Email & SMS Workshop
Email & SMS: Strong alone. Beautiful together.
July 2023 — Pantastic
Winning Personalization Strategies For Email & SMS That Boost Conversions
June 2023 — Mouseflow
eCommerce Challenges for 2023 and Beyond
May 2023 — Omnisend Workshop
How SMS Marketing Can Be Your Secret Weapon
March 2023 — Okendo
Beginner, Intermediate, & Advanced Techniques for Personalization
February 2023 — ChannelSight
eCommerce Predictions: 9 Trends to Watch Out for in 2023
February 2023 — JustUno
Expanding Your Reach: Valentine's Day Marketing Strategies 2023
January 2023 — Ecommerce Trends 2023
Focus on Shifting From Discounts to Value
2022 ▼
December 2022 — Ecommerce Unpacked, Peak Season '22
Email & SMS Holiday Marketing Trends
November 2022 — Last Call for BFCM: A Holiday Ask-Me-Anything
Email & SMS Holiday Marketing Trends
September 2022 — Email Camp: Road Trip Edition
The Customer Lifecycle From Onboarding to Post-Purchase
September 2022 — LoyaltyLion, Black Friday Blueprint
Deliver the ultimate BFCM experience to drive long-term loyalty
August 2022 — LitExtension Virtual Event
Top Trends and Strategies to Maximize Email Marketing Sales
July 2022 — NP Digital Traffic & Growth Summit
Top Email & SMS Marketing Tactics
May 2022 — Retail Trade Festival 2022, Vilnius, LT
Ecommerce Marketing Trends and Tactics
**May 2022 — ChannelSight **
Measuring eCommerce Performance: KPIs, Strategies and Formulas for Success
April 2022 — Hexnode Partner Summit 2022
Using Marketing Automation to Create More Personalized Customer Journeys
February 2022 — Growth Experience Masterclass
Top Email & SMS Marketing Trends for Engaging & Retaining Customers
January 2022 — LiMA Digital Marketing Update'22
Owned direct marketing channels tips & tricks
January 2022 — Tech Zity Radar
Ecommerce Marketing Trends in 2022
January 2022 — Shopify Learn on-demand educational course
3 Automated Emails That Will Increase Your Sales
2021 ▼
December 2021 — Ecommerce Tech Inspire 2021-2022, presented by MOBECLS
Keys to Accelerating Your Email Marketing Sales in 2022
September 2021 — Ecommerce Tech: Black Friday/Cyber Monday Event
No BS tips for increasing your BFCM email marketing saless
September 2021 — Omnisend
iOS15 Privacy Changes: Impact on email marketing and tips to adapt
August 2021 — Future of Ecommerce Global 2021
Using Email and SMS Benchmarks to Increase Your Email Marketing Sales
**July 2021 — Ecommerce Townhall Live **
Evaluating the Health of Your Email Channel and Tactical Ways to Improve Gaps You'll Identify
June 2021 — OpensAreDead.com / Omnisend
Navigating Apple Privacy Updates with iOS 14.5, 15 and Beyond
June 2021 — Billo Summit
Data-Backed Opportunities for Increasing Email & SMS Marketing Sales
June 2021 — eCommerce MasterPlan Virtual Summit
Nurture or Die: How Post-Purchase Messaging Can Increase Repeat Sales
June 2021 — JustUno
E-Commerce Marketing Benchmark: SMS
April 2021 — Outdoor Retailer: The Weekly Chat
Digital eCommerce Trends: How to Get Customers to Your Site and Keep Them Coming Back
February 2021 — Outdoor Retailer
Performance Apparel and Profitability: How Retailers Can Elevate Their eCommerce Presence
2020 ▼
December 2020 — Omnisend (Panel Discussion)
Stay Ahead of The Curve with Returns
**November 2020 — JustUno (Fireside Chat) **
Email Marketing and How You Can Make an Impact on Revenue This Holiday Season
**October 2020 — WP Agency Summit **
Session 1: No Bullshit Wasy to Prepare for the Holidays
Session 2: Fireside Chat — on the importance of marketing automation
**October 2020 — GoWP **
How to Use Omnichannel Marketing to Drive Customer Retention
**October 2020 — E-commerce Day **
No Bulls#%t Ways to Prepare Your Email Marketing for the Holidays
**September 2020 — Ecommerce Tech **
No Bulls#%t Ways to Prepare Your Email Marketing for the Holidays
**August 2020 — Ecommerce Tech — The Future of Ecommerce (Global) **
How to Create Customer Retention with Omnichannel Marketing
**July 2020 — Ecommerce Tech — The Future of Ecommerce for Fashion and Apparel **
How to Use Omnichannel Marketing to Drive Customer Retention
**June 2020 — Grow: Virtual 2020 **
How COVID-19 Impacted Email Marketing & What to Learn From It
**June 2020 — Retail X (Chicago, IL) — cancelled due to COVID-19 **
**May 2020 — CART INSIDERS E-Summit **
Day 1—Conference Chair
Opening Keynote: "Supercharge Your Email Marketing Program"
**May 2020 — PAVE Globsl — PAVE Coffee Chat Series **
"Bringing Out Inner Creativity"
Co-presenter: Harry Cunningham, VP Retail Brand Experience, Vera Bradley
**April 2020 — Ecommerce Tech **
"How Subscription Brands Can Use Omnichannel Marketing to Drive Customer Retention"
**April 2020 — Omnisend AMA Session **
"COVID-19: What It Means for Ecommerce"
**March 2020 — eCommerce Growth Summit **
"3 Ways to Supercharge Your Email Marketing Program"
March 2020 — Ecommerce Tech
"How to Use Omnichannel Marketing to Drive Customer Retention"
February 2020 — Bronto Marketing Platform's Internal Strategist Summit (Durham, NC)
“The Latest Retail and E-Commerce Consumer Shopping Trends”
2019 ▼
November 2019 — SmartBrief)
“Prepping Retail Businesses for 2020”
**November 2019 — Retail Dive **
“Holiday Email Marketing 2019: Trends, Tips and Tactics”
**October, 2019 — RetailWire **
“Call-To-Action! Top 2019 Holiday Email Marketing Trends and Tactics”
**September, 2019 — Retail TouchPoints **
“Creating A Data-Driven Welcome Series That Generates Revenue”
**September, 2019 — Oracle NetSuite **
“Earning Loyalty After the Purchase”
**August, 2019 — Total Retail **
“Creating a Data-Driven Welcome Series That generates Revenue”
**August, 2019 — Oracle NetSuite **
“Holiday Email Marketing Trends, Tips, and Tactics for 2019”
**July, 2019 — Internet Retailer **
“Creating a Data-Driven Welcome Series That generates Revenue”
May, 2019 - Multichannel Merchant
“Connecting with Gen Z Through Effective Email Marketing”
April, 2019 - Journée eCommerce - Ecommerce Day (Quebec City, Canada)
“Email Marketing: How to be Profitable and Why You’re Doing it Wrong”
April, 2019 - SuiteWorld (Las Vegas, NV)
Session 1: “Connecting with Gen Z with Effective Email Marketing”
Session 2: “It's Not One and Done: Creating Customer Loyalty with Post-Purchase Messaging”
**February, 2019 - Retail Wire **
“The New Art of Listening to Customers”
February, 2019 - Multichannel Merchant
“Designing Email and Emotional Rewards That Create Loyalty”
2018 ▼
December, 2018 - Internal SEM (Durham, NC)
“The "Customer Journey" and Spirit Animal Email Must-Haves”
**November, 2018 - eMarketer **
"How to Nurture Customer Loyalty with Personalized Post-Purchase Emails"
October, 2018 - SuiteConnect West (San Francisco, CA)
"Building an Email Program Without Costly Buzzwords"
October, 2018 - CARMA (NY, NY)
"Forget the Win-Back and Start Nurturing Your Customers"
**October, 2018 - NAPCO/Target Marketing **
"4 Steps for Boosting Customer Loyalty With Post-Purchase Emails"
September, 2018 - ROI Revolution Summit (Raleigh, NC)
"All I Want for Christmas is More Email Revenue: Preparing for the 2018 Holiday Season"
Live event cancelled due to Hurricane Florence. Presented as a webcast in October.
September, 2018 - Elite Digital Summit (NY, NY)
Panelist: "Machine Learning and Automation: What this Means for Marketing in 2020"
**September, 2018 - Multichannel Merchant **
"Email Strategies to Prepare for the Holiday Season"
**August, 2018 - NAPCO/Target Marketing **
"Email and Social Strategies to Prepare for the Holiday Season"
**August, 2018 - Oracle Bronto **
"Email Strategies to Prepare for the Holiday Season"
**August, 2018 - RetailWire **
"Online or In-Store: Exploring the Shift in Consumer Shopping Behavior"
**July, 2018 - Yieldify **
"The Ultimate Guide to Customer Journey Optimization: Creating Customer Loyalty"
June, 2018 - BEHAVE (New Orleans, LA)
"Personalization & Data: What Consumers Want vs What Retailers Deliver"
June, 2018 - Multichannel Merchant
"Consumers Want It and How Email Marketing Can Deliver It"
May, 2018 - eTail Canada (Toronto, Canada)
"Millennials and Gen-Zers. What Do They Want and How to Market to Them" (Roundtable)
May, 2018 - Magento
"Visual Transformation: Creating High-impact Customer Experiences"
April, 2018 - SuiteWorld (Las Vegas, NV)
"Why Your Email Program Sucks"
March, 2018 - Retail TouchPoints Connected Consumer Series
"Increased Expectations Means Better Email Marketing: Are You Prepared?"
March, 2018 - Internet Retailing UK
"Consumer-Retailer Frontier: What Consumers Expect and Email Strategies that Deliver"
March, 2018 - Power Retail Australia
"What Consumers Want and Strategies for Retailers to Meet Their Needs"
March, 2018 - Digital Olympus
"Product Recommendations: Best Practices & Critical Pitfalls to Avoid"
February, 2018 - Magento Live Australia (Sydney, Australia)
"Consumer-Retailer Confessions: What Consumers Really Want and Expect"
February, 2018 - eTail West (Palm Springs, CA)
"The Frightening Divide Between Consumer Expectations and the Retail Experience"
February, 2018 - Persado
Co-Presenter: "The Use of AI to Foster Customer-Centric Marketing"
2017 ▼
November, 2017 - BounceX
"Are You Giving Customers What They Want?"
October, 2017 - CARMA (NY, NY)
"I Am Not a Robot: Effective Segmentation Strategies for Humans"
September, 2017 - Retail TouchPoints Retail Strategy & Planning Series
"Every Day’s A Holiday: How To Have A Successful 2017 Holiday Season"
September, 2017 - FitForCommerce
"Cultivating Loyalty with Data-Driven Messaging"
September, 2017 - Olapic
"How Brands Succeed With Personalized Content & Contextual Commerce"
August, 2017 - AMA Triangle Link + Think for Marketing Automation (Raleigh, NC)
"Why Your Email Program Sucks"
July, 2017 - BVAccel
"Optimizing Your Email: The Strategy and Tactics To Be Successful"
June, 2017 - Oracle + Bronto
"State of Email & eCommerce: Key Insights Into Industry Trends & Strategies"
June, 2017 - ShopifyPlus
"How Ecommerce Managers Should Adapt to Today's Changing Buyer Behaviors"
June, 2017 - IRCE (Chicago, IL)
"Be a Revolutionary: Adapting Lifecycle Messages to Changing Consumer Behaviors"
May, 2017 - eTail Canada (Toronto, ON)
Program Chair, Day 1: Opening remarks, panel moderation, and speaker introductions.
Day 1 & 2 Roundtables: "Creating Customer Loyalty With Effective Post-Purchase Messaging"
April, 2017 - SuiteWorld (Las Vegas, NV)
"How Changing Consumer Behavior Should Inform Your Commerce Marketing Strategy"
April, 2017 - Bronto Summit (Las Vegas, NV)
SESSION 1: "State of Email & eCommerce: Key Insights Into Industry Trends & Strategies"
SESSION 2: "Why Your Email Program Sucks"
March, 2017 - ROI Revolution Summit 2017 (Orlando, FL)
"Strategies For Targeting Today’s Ever-Changing Consumer"
March, 2017 - Retail TouchPoints 2017 Connected Consumer Series
"Perfecting Commerce Marketing With Deep Personalization"
March, 2017 - Target Marketing, All About Marketing Tech Virtual Conference & Expo
"Retail Revolution – In Store, Online And Everything In Between"
February, 2017 - eTail West (Palm Springs, CA)
"Creating Customer Loyalty by Reinventing Lifecycle Best Practices"
2016 ▼
December, 2016 - Internet Retailing UK
"Brand Engagement: How the Top500 retailers Best Connect With Consumers"
November, 2016 - FC Tech Group, SoHo House NY (NY, NY)
"Borderless Shopping: Defending & Expanding Brand Turf" Fireside chat
November, 2016 - Fashion Digital New York (NY, NY)
"Adapting Lifecycle Messages To Target Changing Consumer Behaviors"
November, 2016 - Power Retail Australia
"How a Changing Consumer Behavior Impacts Your Lifecycle Messaging Strategy"
Co-presenter: Greg Randall, Comma Consulting
November, 2016 - AddShoppers
"The Mobile Holiday Game Plan for Online Retailers" (co-presenter)
September, 2016 - SLI Connect - Carnegie Hall (NY, NY)
"Lifecycle Messages, List Growth and Segmentation Success: An Everlast TKO"
Co-Presenter: Danit Zmora, Everlast
September, 2016 - Retail TouchPoints Retail Strategy & Planning Series
"Adapting Lifecycle Messages To Target Changing Consumer Behavior"
September, 2016 - Drapers UK
"Creating Customer Loyalty in an Ever-Connected World"
August, 2016 - DMA UK
"Goodbye Black Friday, hello Grey November - Consumer Insights and Festive Season Planning"
August, 2016 - Magento
"Goodbye Black Friday, Hello Gray November: Key Insights For The Holidays"
August, 2016 - NetSuite
"Email Marketing Programs to Engage Shoppers and Keep Them Coming Back"
June, 2016 - Internet Retailing UK
"Creating Customer Loyalty in an Ever-Connected World"
**June, 2016 - Bronto
"Automated Messages that Drive Revenue & Engagement"
May, 2016 - SuiteWorld 2016 (San Jose, CA)
"Best Practices: Preparing Your Email Campaigns for Your Peak Season"
May, 2016 - Bronto Summit 2016 (Miami, FL)
"The Real Fun Starts After the Sale: Boosting Loyalty With Post-Purchase Marketing"
May, 2016 - Bronto
"Top 15 List Growth Strategies"
February, 2016 - ROI Revolution Summit (Orlando, FL)
"Creating Loyalty in an Un-loyal World: How to Build an Effective Post Purchase Series"
February, 2016 - Bronto
"Creating A Revenue-Generating Welcome Series"
January, 2016 - SIA Snow Show (Denver, CO)
"Creating Loyalty in an Un-Loyal World: How to Build an Effective Post-Purchase Series"
January, 2016 - SIA Snow Show 2016 - Industry + Intelligence Day (Denver, CO)
"Key Lifecycle Marketing Tactics That Drive Revenue"
2015 - 2012 ▼
August, 2015 - Power Retail - Australia
"30 Days to a Rock-solid Lifecycle Email Marketing Program"
May, 2015 - Retail Marketing Virtual Conference & Expo
"Using Browsing Abandonment Behavior to Drive Revenue"
April, 2015 - Lorman Education Services
"Keys to Creating Customer Loyalty with Effective Post Purchase Email Marketing"
Co-presenter: Sarah Dawber, Co-Founder, SIlvr Social
Co-presenter: Josh Hansen, Co-owner, Hansen’s Surf Shop
March, 2015 - Marketing Finder UK
"Keys to Creating Customer Loyalty with Effective Post Purchase Marketing"
March, 2015 - Bronto Summit 2015 - (Miami, FL)
"Browser Abandonment Messaging: How to Use Browsing Data to Drive Revenue"
Co-presenter: Kellie Boggs, Marketing Strategist, Bronto Software
March, 2015 - Bronto Summit 2015 - (Miami, FL)
"Keys to Boost loyalty with Post Purchase Marketing"
October, 2014 - Fashion Digital New York - (NY, NY)
"The Real Fun Starts After The Sale: How to Boost Loyalty With Post-Purchase Marketing"
July, 2014 - Retail Marketing Virtual Conference & Expo
"Baby, Please Don't Go! Keys To Preventing Shopping Cart Abandonment"
April, 2014 - Bronto Summit 2014 - (Durham, NC)
"How Email Got Her Groove Back"
Co-presenter: Steve DuBois, Marketing Strategist, Bronto Software
April 2014 - Bronto Summit 2014 - (Durham, NC)
Panelist: "Live Email & Landing Page Critique"
February, 2014 - Commerce V3 User Conference - (Orlando, FL)
"Keys to Creating a Successful Abandoned Cart Strategy"
September, 2013 - Marketing Finder UK
"Know Your Customers - Reach and Influence with Relevant Emails"
April, 2013 - Commerce V3 User Conference - (Orlando, FL)
"How to Drive Revenue With an Effective Welcome Series"
April, 2013 - Bronto Summit 2013 - (Durham, NC)
"How to Lose a Customer in 10 Days"
Co-presenter: Steve DuBois, Marketing Strategist, Bronto Software
April, 2013 - Bronto Summit 2013 - (Durham, NC)
Panelist: "Live Email Critique"
April, 2012 - Bronto Summit 2012 - (Durham, NC)
Panelist: "The Good, The Bad, The Ugly: Email Creative Critique"
“This was a great presentation. Greg did a wonderful job speaking to the crowd and engaging the group.”
What They Said
“Awesome session. Greg was a great presenter and delivered a ton of useful tips and insights.”
“Greg was awesome. My team’s favorite speaker so far!”
“Cool insights on Black Friday, Cyber Monday, and the ever evolving eCom landscape.”
“One of the best sessions ever with Greg at Bronto Summit with fantastic loyalty recos... Should have snapped a pic when he posed!”
“Fantastic presentation by Greg! Straight to the point and in-depth.”
“Relevant information touching on key points, delivered in a clear and concise manner.”
“Well presented and engaging.”
“Great session today! Walked away with a start on mapping out improving post purchase emails for clients.”
“This is great and true advice from Greg. Your e-commerce strategy is going to make you grow or shrink. ”
“Super well presented. Not as funny as Shaq but waaay more useful.”
“Great talk today! Many relevant takeaways on the post purchase experience. Much thanks.”
Consumer, Ecommerce & Email Marketing Trends
Email Marketing Strategy
Redefining Email Best Practices
Customer Loyalty
“Why Your Email Program Sucks”
Email Best Practices
Q4 Holiday Marketing Planning
Black Friday, Cyber Monday, Gray November
Building an Email Program
SMS Marketing
Content Marketing
Email Marketing to Gen Z
Email Marketing Strategy, including:
Abandoned Cart
Browser Abandonment
Product Recommendations
Gift Reminder Automation
Holiday Planning
Lapsed-Buyers
Post-Purchase Messaging
Re-Engagement
Segmentation
Welcome Series
Subscriber List Growth
Message Analysis