Digital Marketing Services
Specializing in GTM Strategy, Content Marketing, Product Marketing Strategy, Email Marketing, Thought Leadership, Growth Marketing, and Executive Brand Building.
With more than 20 years of experience across B2B, SaaS, ecommerce, thought leadership, and emerging tech, I help connect growth strategy, content and product marketing, and customer experience into awareness and revenue.
01 — GTM AND CONTENT MARKETING STRATEGY
Content, Product & Brand Marketing
Helping teams translate complex products and ideas into clear narratives that support adoption, differentiation, and revenue across content, product marketing, and brand touchpoints.
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→ Content program strategy
→ Customer success stories
→ Bylines & articles
→ Thought leadership content
→ Whitepapers and reports
→ Product marketing content
→ Press releases
→ Content strategy & editorial planning
02 — EMAIL & SMS MARKETING
Lifecycle & Retention Marketing
I've helped over 100 brands from around the globe increase their email and SMS marketing results. I'll help you create programs that support the full customer lifecycle — from first engagement through long-term value — built around strategy, automation, and measurable revenue impact.
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→ Email marketing audits
→ Strategic consulting (ongoing or as-needed)
→ Automated workflow setup & analysis
→ Segmentation & lifecycle strategy
→ SMS program development
→ Other email & SMS services
03 — EXECUTIVE BRANDING & SUBJECT MATTER EXPERTISE
Executive Brand Building & Thought Leadership
A strong brand is about being clearly understood and credibly visible when people are deciding who to trust. I help professionals build executive brands rooted in expertise through strategic positioning, thought leadership, earned media, and consistent visibility across media, search, and content channels.
This work is especially well-suited for lawyers and hired experts, where credibility, clarity, and reputation directly influence client trust, referrals, and opportunities.
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→ Strategic positioning and narrative development
→ Thought leadership development
→ Earned media commentary, bylines, and publication strategy
→ Website & search visibility (including GEO)
→ Social presence & content systems
04 — EVENTS & PODCASTS
Speaking, Podcasting & On-Camera Content
I’ve hosted two award-winning podcasts, scripted and recorded dozens of on-camera and YouTube videos, and presented at more than 100 conferences, webinars, and industry events.
Whether you need a conference or webinar speaker, podcast host or guest, an on-camera interviewer or moderator, or help launching and structuring a podcast or video series, I bring both strategic perspective and practical execution.
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→ Podcast hosting / guesting
→ Speaking engagements
→ On-camera recording / Interviewing
→ Video scripting
→ Podcast distribution setup
Available for all types of engagements
Advisory, execution, and visibility — depending on what the moment calls for.